Anyone who has turned on a television, radio, or computer in the last few weeks is painfully aware of the tragedy that occurred at this year’s Boston Marathon. Those of us who spend significant amounts of our days trolling the … Continue reading
Having already worn many hats at what I still like to think is a young age, I took a less traditional path into PR. I worked in the fashion industry as a runway and print model directly after high school. … Continue reading
Like most public relations professionals, I like a good challenge and I’m competitive by nature. Not always, but when I put energy and time into something where there’s a possibility of winning, I of course would strongly prefer the W. … Continue reading
Lululemon’s popular athletic apparel line made headlines last week when the brand’s overly sheer fabric, known as Luon, bit them in the behind. Upon bending over, some of Lululemon’s loyalists realized they were baring it all. This led to a … Continue reading
I rode the Red Line into our Boston office yesterday morning and was greeted as usual with the glow of smart phones in the hands of commuters. The difference this time was the repeated flicker of red squares … Continue reading