Next month will mark my fifth Matter-versary. Five years ago I interviewed in our Providence office, a collection of three rooms and a supply closet in a converted mill building on the East Side. That supply closet later became known … Continue reading
When our clients enjoy a significant milestone, we like to note the fact, especially when that milestone is part of the public relations program. Our clients at Pinhole Press had products featured on the Martha Stewart Show, and our team … Continue reading
As most of you in the PR world know, Facebook’s f8 developer conference was last week. With so many changes taking place to the platform we use both personally and for the brand pages we manage daily, I thought I … Continue reading
We constantly relate new encounters to past experiences in order to get an understanding of what to expect and how to act. When I started at Matter, I had to use what I learned in the past to help me … Continue reading
The devil is in the details. That’s a phrase you hear thrown around quite a bit, particularly in PR. There are so many details that you have to “get right” when you’re doing a PR campaign, launch, pitch, executive briefing … Continue reading